Multilingual
For over two decades, we've partnered with marketing and communication teams worldwide to deliver impactful multilingual campaigns.
Our primary focus languages for the APAC region are Japanese, Chinese and Korean. Japanese, however, is a language with which we have the broadest experience.
Japanese corporate history book ( 社史) conceptual and design.
We were approached by the marketing team in Japan to work with a special project team—who were collating information and working with writers—to conceptualise and design a 230+ page history book for the 50th anniversary of the company in Japan.
We worked as a bridge between the US-based brand team to evolve the project ensuring all stakeholders were supported and a design sympathetic to the cultural perspective of the Japan business delivered.
With a large amount of information to present, each chapter had a defined progression to help the reader locate and focus on areas of interest.
Corporate calendar conceptual and design.
Each year from 2005, we worked with the marketing team in Tokyo to conceptualise and produce a theme-based calendar in both desk and wall formats. The example below is of the 2021 calendar which focused on the 10-year anniversary of the Fukushima disaster.
Corporate overview brochure conceptual and design.
From 2006, we were the lead agency working with the Japan Marketing team to design and deliver the flagship corporate overview of the company. This overview served as a key promotional tool for the company in print and PDF versions. The overview was an ever-evolving creative project tracking the most up-to-date progress and evolution of the company from 2005 onwards.
As a living document, we conceptually reinvented it a number of times over the years while streamlining the production and delivery of the printed version which we conducted on demand in Hong Kong and delivered to Japan.
Infographics—visually accessible stories.
Oftentimes the conversion of content into graphic format is the best way to tell a story. We often assist with the graphic realisation of infographics like the example below from base drawings made by clients.
Thought leadership conceptual and design.
We produce thought leadership for print and online delivery across multiple languages from concept to completion.
